The Simmons Sharpe difference is our focus on end-to-end demand generation and measurement. And by end-to-end, we mean including customer care and sales in marketing initiatives, and automating and measuring from impression to signed contract. Because marketing matters most when it impacts bottom-line sales and builds long-term relationships with customers.
Digital Demand Generation
Consider this: 15 years ago the average consumer typically used two touch-points when buying an item; today, consumers use an average of six touch-points. Simply put: if you’re not leveraging multichannel campaigns in 2018...well, you’re not marketing! Whether you need to reach a wide or niche target, we develop and manage custom integrated digital marketing programs to maximize conversions and ensure the best ROI for your marketing dollars. Our services include:
|Content Marketing||Video Marketing|
|Social Media Marketing||Augmented Reality|
|Email Marketing||Influencer Marketing|
|PPC & Re-marketing||Employee Social Media Activation|
|Brand Voice & Tone||Website Strategy|
Did you know that marketing campaigns that incorporate 4 or more digital channels will outperform single- or dual-channel campaigns by 300%?
Social Customer Caren
" Your customer care team has a 100% engagement rate. "
Sales and Marketing Automation
Technology is at the core of everything we do for our clients. It simplifies tasks and workflows, but it’s anything but simple. We integrate platforms like Salesforce, Vidyard, Mailchimp, Sprout Social, and Google Analytics to help move customers from awareness to interest to purchase. But don’t worry - we’re not limited to these specific technologies. Our philosophy is to always provide the best solutions possible, so we constantly hunt for the latest and greatest tools to fit any budget or organization constraints.
Measurement & Analytics
One of the biggest complaints we hear from marketers today is how many disparate sources of data they need to comb through in order to understand what is working and what isn’t. We hear you! Cutting and pasting from 27 different sources and making sense of all of that data is no simple task. We’ve done it for years, and that’s why we developed Prophetly - a marketing dashboard that shows you which channels are driving the most leads from your digital campaigns.